Privacy Policy
Effective Date: January 2026 | Last Updated: February 2026
1. Introduction
Aathiran Matrimony ("we", "us", or "our") operates the Aathiran Matrimony website and mobile application (collectively, the "Service"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Service.
2. Information We Collect
Personal Information
When you register, we collect: name, email, phone number, date of birth, gender, religion, location, profession, education, and other profile information you provide.
Photos and Media
Photos you upload for your profile are stored securely. You have control over who can see your photos through privacy settings.
Usage Data
We automatically collect information about your device, browser, IP address, pages visited, time spent, and other usage patterns to improve our service.
Cookies
We use cookies and similar tracking technologies to remember your preferences and personalize your experience.
3. How We Use Your Information
Service Provision
To provide, maintain, and improve the Service including profile creation, matching algorithms, and communication features.
Communication
To send you service-related announcements, updates, promotional materials, and respond to your inquiries.
Safety and Compliance
To detect, investigate, and prevent fraud, abuse, and other prohibited activities. To comply with legal obligations.
Analytics
To analyze usage patterns and understand how users interact with our Service to optimize performance.
4. Data Security
We implement industry-standard security measures to protect your information. This includes SSL encryption, secure servers, and restricted access protocols. However, no method of transmission over the Internet is 100% secure. We cannot guarantee absolute security.
5. Data Retention
We retain your personal information as long as your account is active or as needed to provide services. You can request deletion of your data by deleting your account. Some information may be retained in backup copies for a limited period but will not be accessible.
6. Information Sharing
With Matches
When you accept someone's interest or they accept yours, we share mutually agreed information (name, contact details, profile information) to facilitate communication.
Service Providers
We may share limited information with third-party service providers who perform services on our behalf (payment processors, hosting providers) under strict confidentiality agreements.
Legal Requirements
We may disclose information when required by law or to protect our rights and safety.
Business Transfers
If Aathiran Matrimony is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
7. Your Privacy Rights
Access and Correction
You can access and update your personal information anytime through your account settings.
Data Portability
You have the right to request a copy of your data in a machine-readable format.
Deletion
You can request deletion of your account and associated data. This action is permanent and cannot be undone.
Opt-out of Communications
You can manage email preferences and communication settings in your account settings. You can opt-out of promotional emails anytime, but service-related emails cannot be disabled.
8. Third-Party Links
Our Service may contain links to third-party websites. We are not responsible for their privacy practices. We encourage you to review their privacy policies before providing any personal information.
9. Children's Privacy
Our Service is not intended for individuals under 18 years old. We do not knowingly collect personal information from children. If we learn we have collected information from a child, we will delete it promptly.
10. International Users
Your information may be transferred to, stored in, and processed in countries other than your country of residence. By using our Service, you consent to such transfer and processing.
11. Policy Updates
We may update this Privacy Policy periodically. We will notify you of significant changes by email or through our Service. Your continued use of the Service after changes means you accept the updated policy.
12. Contact Us
If you have questions about this Privacy Policy or our privacy practices, please contact us at privacy@subhamatrimony.com or through our contact page.
Your Privacy Matters
We are committed to protecting your privacy and ensuring transparency about how we use your data. If you have concerns about our privacy practices, please contact us immediately.